Raider Red made his debut in 1971 supporting Texas Tech Football and all other sports at the university. Raider Red was created by cartoonist Dirk West.
Texas Tech will be advertising the university during Chiefs games at GEHA Field at Arrowhead Stadium, and during the Chiefs radio broadcasts throughout the U.S.
Dr. Dean is ending a 54 year career at Texas Tech University, that included 40 years as the president and CEO of the Texas Tech Alumni Association. He was named Best Teacher at TTU, in a student poll, 14 times